The Arizona Cardinals have added an international market. The NFL announced on Monday that its global markets [program is expanding in 2025, adding four NFL teams and two new markets.
The Cardinals, who already hold marketing rights in Mexico with the Dallas Cowboys, Denver Broncos, Houston Texans, Kansas City Chiefs, Las Vegas Raiders, Los Angeles Rams, Miami Dolphins, Pittsburgh Steelers and San Francisco 49ers, had Canada added to its marketing area.
NFL clubs can apply for rights to international markets by submitting proposals to the International Committee for review each spring. Clubs are awarded rights for a five-year term through the program and during this period can pursue activities that are consistent with what they can do in their home domestic market, in their awarded international markets.
The two new international areas added were Greece and United Arab Emirates. The four teams added to the program were the Baltimore Ravens, Green Bay Packers, Los Angeles Chargers and Washington Commanders.
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This article originally appeared on Cards Wire: Arizona Cardinals add Canada in 2025 to international market area
