In game advertising can help build brand loyalty, says Anzu, SuperAwesome report

In-game advertising can help build brand loyalty, says Anzu, SuperAwesome report

Gaming advertising platform Anzu and kidtech company SuperAwesome recently released a new report on which they collaborated. The report, called “Gaming the future: how to make an impact with ...

Tech - VentureBeat - October 28

‘Defensible’ Ideas Helped These Founders Build Brand Loyalty

The founders of Good Culture, Sheertex and Dreamday discussed their updated approach to branding at the Inc. 5000 conference.

Business - Inc. - October 25

UK Christmas advertising attracts record spending but brands shun television

Online display to enjoy biggest increase as advertisers prepare to splash out £10.5bn

World - Financial Times - November 7

Harris campaign to advertise on Las Vegas Sphere, a political first: Report

The advertisements will coincide with Harris' visit to Las Vegas on Thursday.

Politics - The Hill - October 30

Meta Reports Record Revenue, Slower Ad Growth

The social media giant is spending billions on artificial intelligence and products for virtual and augmented reality.

Tech - The Wall Street Journal - October 31

Bethenny Frankel’s Guide to Building an Authentic Brand

The Skinnygirl founder reflects on lessons learned from her 2011 sale, her “machine”-like efficiency, and the competitive rosé market she’s facing with her new brand, Forever Young.

Business - Inc. - 6 days ago

Sisters build global beauty brand from a garage

Sophie and Hannah Pycroft's business has sold more than two million make-up brushes and accessories.

Biden says he leaves Trump with 'strong' climate foundation he can build on 'if they choose to do so'

Speaking from the Amazon rainforest, President Biden said Sunday he is leaving President-elect Trump with a “strong” climate foundation that can be built on “if they choose to do so.” “It’s no ...

Politics - The Hill - 6 days ago

Kristina Blahnik on switching architecture for Manolos

Manolo Blahnik’s niece led the British luxury shoemaker to its best ever financial performance in 2022

Business - Financial Times - November 10

Report says 76% of kids are asking for video games this holiday | ESA

The Entertainment Software Association (ESA) found that 76% of U.S. kids are asking for video games as gifts for the holiday season.

Tech - VentureBeat - November 12

Adding five minutes exercise a day can help lower blood pressure, study says

Researchers say choosing to climb stairs or cycle to the shops is enough to have a positive effect. Doing just five extra minutes of exercise a day could help lower blood pressure, a study ...

World - The Guardian - November 7

How to Build a Fast-Growing Brand With Purpose, According to 2 Serial Entrepreneurs

Craig Dubitsky of Hello Products and Happy spoke with Goodles co-founder Jen Zeszut at the Inc. 5000 conference about launching companies that spread joy.

Business - Inc. - 3 days ago

Black Ops 6 On Game Pass Helped Bring Back Lapsed Players, Activision Boss Says

Call of Duty: Black Ops 6's creative director has commented on how Game Pass positively affected the game's launch, saying it helped improve player numbers in multiple ways.. Speaking to the BBC , ...

Tech - GameSpot - November 8

Fallout TV Show Helped The "Quirky" Game Series Be Embraced By Wider Audience, Phil Spencer Says

Microsoft Gaming CEO Phil Spencer has commented on the success of the Fallout TV series on Prime Video, saying it helped the "quirky" Fallout game series appeal to a wider audience.. This was made ...

Tech - GameSpot - 6 days ago

Furore as Israeli journalist helps blow up building in Lebanon

World - Yahoo News - October 27

Trump builds on Latino support, helping pave way to victory

President-elect Trump’s performance among Latino and Hispanic voters offered one of the brightest spots for Republicans on Election Day, as the former president made inroads with the critical ...

Politics - The Hill - November 6

These tips for investing in mutual funds and ETFs help build a strong portfolio

Dividends, bitcoin and Beyoncé stir ETF interest.

Business - MarketWatch - 2 days ago

Amazon steps up effort to build AI chips that can rival Nvidia

Big Tech group’s Annapurna Labs is spending big to build custom chips that lessen its reliance on market leader

Business - Financial Times - November 12

Bilt CEO on how renters can build credit and earn rewards

One-third of Americans who rent may not realize their payments don't necessarily contribute to their credit score. Bilt Rewards offers renters the chance to report payments, earn rewards, and track ...

Rebecca Minkoff Shares Her Best Growth Tips From Nearly 20 Years of Brand-Building

The founder and newest cast member of Bravo’s ‘Real Housewives’ offered her advice for other entrepreneurs at the Inc. 5000 conference.

Business - Inc. - 2 days ago

What Lisa Marie Presley Can Teach Brands About Legacy

Don’t allow your identity to get trapped by the past.

Business - Inc. - November 13

4 Lessons Your Brand Can Learn From the Taylor Swift Boom

Some businesses got a revenue boost of up to 600 percent when the Eras Tour came to town. Here’s how your brand can benefit from similar event-related strategies.

Business - Inc. - 4 days ago

Israeli strike on Beirut kills Hezbollah media chief Mohammed Afif

Attack came without warning on day dozens killed in airstrikes in Gaza and Israel struck other targets in Lebanon. Hezbollah’s chief spokesman has been killed by an Israeli airstrike on Beirut, as ...

World - The Guardian - November 17

Need an Arabic-Hebrew Ketubah? This Artist Can Help.

Josh Berer makes most of his money designing Arabic tattoos. He also has a side business designing cross-cultural marriage contracts.

Lifestyle - The New York Times - November 12

Dozens of brands come with a side of dangerous plastics, report finds

Food and cosmetics from dozens of major retailers come wrapped in potentially dangerous plastics, a new report has found. More than 17 retailers have taken no steps to protect their customers from ...

Politics - The Hill - November 14

How choosing a secondary school might be about to get easier

Local projects are under way to create school report cards that could inform Ofsted's national changes.

Build A Halloween Playlist Of Thriller Games With Two Fanatical Bundles

Spooky season is hitting its conclusion, which makes this a great time to take advantage of a couple of Fanatical bundles that offer a bunch of spooky games. The Prestige Build Your Own Bundle: ...

Tech - GameSpot - October 31

Neon raises $14M to build direct-to-consumer stores for games

Neon has raised $14 million in funding to build its direct-to-consumer digital store platform to help make game companies more independent.

Tech - VentureBeat - November 12

Morant's triple-double helps Grizzlies build big lead and coast to 122-99 victory over Bucks

Ja Morant had 26 points, 14 assists and 10 rebounds and helped the Memphis Grizzlies build a 31-point second-half cushion and beat the Milwaukee Bucks 122-99

Sports - ABC News - October 31

The evolving "Wild West" of political advertising

Media experts discuss how the ways in which politicians and campaign issues are advertised has exploded, and why negative ads often win out over positive ones, even as people are down on negativity.

Building collapse in Nigeria's capital leaves at least 7 dead, authorities say

World - Yahoo News - October 28

Israeli strikes kill at least 40 in east Lebanon - health ministry

An Israeli official said the strikes, in the Baalbek and Bekaa regions, targeted Hezbollah operatives.

Virgin Galactic building the foundation for strong future profitability, KeyBanc says

Virgin Galactic Holdings Inc.’s progress toward its new class of spacecraft bodes well for the company’s future profitability, according to KeyBanc Capital Markets.

Business - MarketWatch - November 7

China building prototype nuclear reactor for new aircraft carrier, AP says

"Operating a nuclear-powered aircraft carrier is an exclusive club, one that China looks set to join," says a researcher behind the analysis of satellite images and government documents.

Person trapped beneath building collapse rubble, Kentucky officials say

Officials provided an update after a building collapse trapped at least one person under rubble in Louisville, Kentucky. Here's the latest confirmed information.

Greek police say they have seized explosives and weapons in an Athens apartment building

Greek police say they have seized explosives and weapons in a search of a storage area in an apartment building in Athens

World - ABC News - 4 days ago

Jim Cramer looks at Target earnings, says consumers are loyal to value and not brands

Jim Cramer also named other companies seeing success despite a tough consumer landscape, including Costco, TJX, Chili's-parent Brinker and Texas Roadhouse.

Business - CNBC - 3 days ago

Gap is still in the early innings of its brand overhaul, but analysts say it’s working

Gap Inc. is still in the early innings of a brand overhaul under Chief Executive Richard Dickson, but the early signs suggest his strategy is working, analysts said Friday.

Business - MarketWatch - 2 days ago

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