Latest in Brand Loyalty Says
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In-game advertising can help build brand loyalty, says Anzu, SuperAwesome report
Gaming advertising platform Anzu and kidtech company SuperAwesome recently released a new report on which they collaborated. The report, called “Gaming the future: how to make an impact with ...Tech - VentureBeat - October 28 -
‘Defensible’ Ideas Helped These Founders Build Brand Loyalty
The founders of Good Culture, Sheertex and Dreamday discussed their updated approach to branding at the Inc. 5000 conference.Business - Inc. - October 25 -
Jim Cramer looks at Target earnings, says consumers are loyal to value and not brands
Jim Cramer also named other companies seeing success despite a tough consumer landscape, including Costco, TJX, Chili's-parent Brinker and Texas Roadhouse.Business - CNBC - 3 days ago -
Gap is still in the early innings of its brand overhaul, but analysts say it’s working
Gap Inc. is still in the early innings of a brand overhaul under Chief Executive Richard Dickson, but the early signs suggest his strategy is working, analysts said Friday.Business - MarketWatch - 2 days ago -
Trump’s bold moves to test loyalties of GOP senators
President-elect Trump is testing the loyalty of Senate Republicans, calling on them to allow him to make recess appointments to the executive and judicial branches without the advice and consent of ...Politics - The Hill - November 12 -
Loyalty the theme for Trump administration choices so far
President-elect Donald Trump has been busy making staffing choices for his incoming administration, focusing on people who have shown loyalty to him. CBS News senior White House correspondent ...Top stories - CBS News - November 12 -
Trump vs. McConnell: The final showdown: ANALYSIS
Trump's unlikely to endorse, sources say, because he doubts Rick Scott can win.Top stories - ABC News - November 12 -
Bolton: Trump wants “subservience” not “loyalty” from appointees
Former national security adviser John Bolton said President-elect Trump is looking for “subservience” from appointees rather than loyalty, as Trump began to announce appointments to key roles in ...Politics - The Hill - November 13 -
Thune faces first Trump loyalty test
So far, it seems like the Senate’s leader-in-waiting and other Republicans are giving the president-elect wide latitude on his picks.Politics - Politico - November 15 -
Ceramic mugs, condiment bars and comfier seats are coming to more Starbucks stores, as new CEO looks to re-caffeinate sales
Starbucks Corp. on Wednesday said its latest quarterly results “do not reflect the strength of our brand,” and said it needed to make fundamental changes to bring back customers.Business - MarketWatch - October 31 -
Yum Brands’ earnings fall short of estimates as Pizza Hut parent says consumers are still pressured
Only Taco Bell managed same-store sales gains.Business - MarketWatch - November 5 -
United Airlines Makes MileagePlus Loyalty Perks Harder to Get
Carriers have increased requirements for passengers to improve their standing in programs in recent years.Business - The Wall Street Journal - October 29 -
Cole Hauser talks "Yellowstone" character Rip Wheeler's loyalty and love
Actor Cole Hauser joins "CBS Mornings" to discuss the return of the hit series "Yellowstone," the Dutton family's fight to protect their land, and his role as Rip Wheeler.Top stories - CBS News - November 4 -
Loyalty, trust and a 'hammer' for Trump: A preview of Vance's vice presidency
JD Vance is expected to tackle whatever Trump assigns him as vice president, with immigration being a key area of interest.Top stories - NBC News - November 13 -
Loyalty the key as impulsive Trump picks team for America First agenda
President-elect’s team has China hawks, an alleged Assad defender and a Fox News host – all have been vocally loyal. As Donald Trump rushes to fill out his cabinet and enact his America First ...World - The Guardian - November 13 -
Trump picking Gaetz for AG may be loyalty test for senators
President-elect Donald Trump's choice for attorney general, Matt Gaetz, is facing a tough Senate confirmation process for the job. CBS News political director Fin Gómez reports on some of the ...Top stories - CBS News - November 14 -
United by loyalty, Trump's new team have competing agendas
This week has revealed much about Trump's ambition but also hinted at tests and headaches that may lie ahead.Top stories - BBC News - November 16 -
Ron's choice: Replacing Rubio pits his future against his loyalty to Trump
Florida Gov. Ron DeSantis (R) is facing pressure from Team Trump to appoint the president-elect's daughter-in-law. Will he choose loyalty to Trump, or try to secure his own future career?Politics - The Hill - 2 days ago -
Behind the Brand: ‘This Is Strategy’ by Seth Godin
It doesn’t matter how fast you’re going if you’re headed in the wrong direction.Business - Inc. - October 30 -
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First They Built a Relationship. Then They Built a Brand.
When Barry Bordelon and Jordan Slocum connected on Grindr, becoming the Brownstone Boys was not on their bingo card.Lifestyle - The New York Times - November 13 -
Is a Brand Invasion Coming for BlueSky? Not Exactly
The social network’s business model isn’t reliant on ads. What does this mean for its long-term survival—and your hopes of getting a true Twitter substitute?Business - Inc. - November 15 -
How Diwali Is Influencing Brands and Driving Customer Experience
From big box retailers to small brands, capitalizing on Diwali makes good business sense.Business - Inc. - October 30 -
Sabres Rising Star Is Hitting Brand New Level
This Sabres young defender is well on his way to having a breakout season.Sports - Yahoo Sports - October 30 -
Judge Clears Path for Tupperware Brands to Exit Bankruptcy
The decision allows for the sale of Tupperware Brands to a group of lenders.Business - Inc. - October 31 -
Refugee homes branded eyesore by nearby residents
Ukrainian refugees are moving into a temporary housing development branded an eyesore by locals.Top stories - BBC News - November 11 -
What’s in a Name? Learn the Art of Brand Naming
Choosing the right name for your small business is more than just a label—it’s your brand’s identity.Business - Inc. - November 13 -
Burberry Ramps Up Turnaround in Effort to Revive Brand
The luxury group said it was taking steps to cut costs and change its pricing strategy, after it slid to a first-half loss on sharply lower sales.Business - The Wall Street Journal - November 14 -
Spectrum Brands’ stock slides as profit lags estimates
“Challenging economic and geopolitical conditions” are impacting consumer demand, according to its CEO.Business - MarketWatch - November 15 -
Bethenny Frankel’s Guide to Building an Authentic Brand
The Skinnygirl founder reflects on lessons learned from her 2011 sale, her “machine”-like efficiency, and the competitive rosé market she’s facing with her new brand, Forever Young.Business - Inc. - 6 days ago -
How to Refresh Your Brand With Purpose and Precision
To successfully rebrand for the future, follow these six tips.Business - Inc. - 5 days ago -
Imperial Brands Upbeat on Outlook as Alternatives Continue to Grow
The tobacco manufacturer said it expected a strong fiscal 2025 on the back of continued revenue growth from tobacco alternatives such as vapes.Business - The Wall Street Journal - 5 days ago -
Sisters build global beauty brand from a garage
Sophie and Hannah Pycroft's business has sold more than two million make-up brushes and accessories.Top stories - BBC News - Yesterday -
5 Signals From Customers That Your Brand Relationship Is Healthy
Brand perception is more dependent on customer relationships than products and services.Business - Inc. - October 27 -
Why Are So Many Supermarket Brands Losing Shelf Space?
Gone are the days of growing a consumer packaged goods brand like a tech startup, as companies struggle to retain a hold in the retail marketplace.Business - Inc. - October 28 -
23+ best gifts from small brands to shop now
We found the best gifts from small brands, including Hedley & Bennett, The Woobles, Artifact Uprising, Nodpod, Material Kitchen and Verloop.Top stories - NBC News - October 29