Game Advertising Help

In-game advertising can help build brand loyalty, says Anzu, SuperAwesome report

Gaming advertising platform Anzu and kidtech company SuperAwesome recently released a new report on which they collaborated. The report, called “Gaming the future: how to make an impact with ...

Tech - VentureBeat - October 28

The evolving "Wild West" of political advertising

Media experts discuss how the ways in which politicians and campaign issues are advertised has exploded, and why negative ads often win out over positive ones, even as people are down on negativity.

Without Steph, Warriors will discover if depth as good as advertised

Without their star superstar, the Golden State Warriors will discover if their depth is as good as originally advertised through training camp and preseason.

Sports - Yahoo Sports - October 28

Amazon's advertising business grew 19% in the third quarter

Amazon's online advertising business jumped 19% year over year to $14.3 billion in the third quarter.

Business - CNBC - October 31

Patrick Mahomes, Chiefs win in overtime after Bucs pass on potential winning 2-point try in closing seconds of regulation

It hasn't always been pretty, but the Chiefs are 8-0 and remain the only unbeaten team in the NFL.

Sports - Yahoo Sports - November 5

What was the ground game strategy that helped Trump win the presidency?

One element of President-elect Donald Trump's campaign that helped him succeed was his campaign's unconventional ground game strategy. CBS News campaign reporter Olivia Rinaldi breaks it down and ...

Borderlands Movie May Have Bombed, But It Still Helped Sell More Games

There's no sugarcoating the Borderlands movie's success--specifically the lack thereof--at the box office this year. Even Take-Two Interactive CEO Strauss Zelnick knows the "film was ...

Tech - GameSpot - November 7

How Black Ops 6 Launching On Game Pass Helped PlayStation

Call of Duty: Black Ops 6 launched into Xbox Game Pass, and many questioned how that decision might affect the game's sales. Now, that picture is coming into focus, albeit only somewhat.. Circana ...

Tech - GameSpot - Yesterday

Musk’s X to undershoot revenue goals from political advertising

Social media platform has raised a fraction of $100mn target and mainly from Trump and Republicans

World - Financial Times - October 26

Harris campaign to advertise on Las Vegas Sphere, a political first: Report

The advertisements will coincide with Harris' visit to Las Vegas on Thursday.

Politics - The Hill - October 30

Ghost jobs: why do 40% of companies advertise positions that don’t exist?

A survey has revealed that the practice is widespread, with many companies going as far as fake-interviewing too. Name: Ghost jobs.. Age: Old, but increasingly common. Continue reading...

World - The Guardian - October 30

Meta Reports Record Revenue, Slower Ad Growth

The social media giant is spending billions on artificial intelligence and products for virtual and augmented reality.

Tech - The Wall Street Journal - October 31

UK Christmas advertising attracts record spending but brands shun television

Online display to enjoy biggest increase as advertisers prepare to splash out £10.5bn

World - Financial Times - November 7

The final price tag on 2024 political advertising: Almost $11 billion

The total bill for ad spending in the 2024 election hit almost $11 billion, a new record and a substantial increase from the $9 billion spent in 2020.

Politics - NBC News - November 8

Advertisers set to return to X as they seek favour with Musk and Trump

Some brands had abandoned the site over moderation concerns

World - Financial Times - November 13

Baidu Revenue Falls Again as Advertising Demand Remains Weak

The Chinese search-engine giant reported lower revenue for the second straight quarter on falling sales from online-marketing services and an economy struggling to regain momentum.

Business - The Wall Street Journal - 3 days ago

Shohei Ohtani thinks he can avoid shoulder surgery, but Dodgers superstar not ruling anything out yet

Ohtani suffered a partially dislocated shoulder during a slide Saturday night

Sports - CBS Sports - October 29

Sergachev helps Utah beat Flames 5-1 to snap four-game skid

Mikhail Sergachev had a goal and two assists, Connor Ingram stopped 30 shots and the Utah Hockey Club beat the Calgary Flames 5-1

Sports - ABC News - October 31

Dodgers win World Series in 5 games, overcome 5-run deficit with help of errors to beat Yankees 7-6

The Los Angeles Dodgers won their second World Series championship in five seasons, overcoming a five-run deficit with the help of three Yankees defensive miscues and rallying on sacrifice flies ...

Sports - ABC News - October 31

Black Ops 6 Helps CoD Reign Supreme On Recent Most-Played Games List

October was a pretty busy month for new releases , and Circana video game industry advisor and executive director Mat Piscatella has shared a new list of the most-played games during the final ...

Tech - GameSpot - November 5

Jokic's triple-double, 29 from Westbrook, Watson's game-saving block help Nuggets hand Thunder first loss

Denver got the win despite Jamal Murray and Aaron Gordon being out.

Sports - Yahoo Sports - November 7

Kevin Durant, Suns continue crunch-time high-wire act with last-second win vs. Luka Doncic's Mavericks

Phoenix defeated Dallas 114-113 to move to 7-0 in clutch games this season

Sports - CBS Sports - November 9

Black Ops 6 On Game Pass Helped Bring Back Lapsed Players, Activision Boss Says

Call of Duty: Black Ops 6's creative director has commented on how Game Pass positively affected the game's launch, saying it helped improve player numbers in multiple ways.. Speaking to the BBC , ...

Tech - GameSpot - November 8

Malkin scores to help the Penguins beat the Capitals in the 95th game between Crosby and Ovechkin

Evgeni Malkin scored midway through the third period, and the Pittsburgh Penguins beat the Washington Capitals 4-2 in the 95th NHL game between Sidney Crosby and Alex Ovechkin

Sports - ABC News - November 8

Key to Eagles' success is clear; it won't be easy vs. Commanders

Philadelphia is a staggering 23-1 under Nick Sirianni when it does this one thing, but can Philly do it tonight vs. Washington in a showdown for the NFC East lead?

Sports - Yahoo Sports - November 13

Fallout TV Show Helped The "Quirky" Game Series Be Embraced By Wider Audience, Phil Spencer Says

Microsoft Gaming CEO Phil Spencer has commented on the success of the Fallout TV series on Prime Video, saying it helped the "quirky" Fallout game series appeal to a wider audience.. This was made ...

Tech - GameSpot - 6 days ago

Zach Werenski’s goal in OT and 5-point game helps Blue Jackets to 7-6 win over Lightning

Zach Werenski’s goal at 1:25 of overtime punctuated a five-point game as the Columbus Blue Jackets rallied from an early three-goal deficit and beat the Tampa Bay Lightning 7-6

Sports - ABC News - 2 days ago

Marta's magic helped get the Pride to Saturday's NWSL title game against the Washington Spirit

A goal by Marta helped propel the Orlando Pride into Saturday’s National Women’s Soccer League championship game against the Washington Spirit

Sports - ABC News - Yesterday

McCain and Maxey help the 76ers rally to beat the Nets 113-98 and snap 5-game losing streak

Jared McCain scored 30 points and Tyrese Maxey added 26 as the Philadelphia 76ers snapped a five-game losing streak with a 113-98 win over the Brooklyn Nets in an NBA Cup game

Sports - ABC News - Yesterday

Wembanyama returns from three-game absence to help Spurs rally past Warriors, 104-94

Victor Wembanyama scored 25 points, Harrison Barnes had 22 and the San Antonio Spurs overcame a 17-point third quarter deficit to beat the Golden State Warriors 104-94

Sports - ABC News - 12 hours ago

Stop the Boycott of Israeli Culture

An attack on culture divides the very people who should be in direct dialogue, reading each other’s books. It cannot be that the solution to conflict is to read less, and not more.

Top stories - The New York Times - October 31

A helping hand to America's wounded veterans

In 2004 Karen Guenther was an ICU nurse at Camp Pendleton, in California, when wounded service members from the Battle of Fallujah started coming home, to seemingly insurmountable financial ...

‘Defensible’ Ideas Helped These Founders Build Brand Loyalty

The founders of Good Culture, Sheertex and Dreamday discussed their updated approach to branding at the Inc. 5000 conference.

Business - Inc. - October 25

Did Hollywood help the Menendez brothers’ case?

LOS ANGELES — Twenty-eight years after Lyle and Erik Menendez were sentenced to life in prison for killing their parents, the brothers may be getting a second chance at freedom.

James and Davis help Lakers extend winning start

LeBron James and Anthony Davis combine for 63 points as the LA Lakers come from behind to beat the Sacramento Kings.

Sports - Yahoo Sports - October 27

Winston injects life into Browns to help end slide

Jameis Winston, making his first start since 2022, helped end the Browns' losing streak by injecting life into an offense that had been one of the NFL's worst.

Sports - ESPN - October 27

Smuggler reveals forgery operation used to bring Vietnamese migrants to UK

The UK asylum seeker tells the BBC he cannot justify breaking the law "but it’s a very lucrative business".

Israel Urged by Yellen to Help Palestinian Economy Function

Treasury Secretary Janet Yellen warned that the West Bank’s economy could collapse if Israel doesn’t preserve its banking relationship with Palestinian financial institutions in the territory it ...

World - The Wall Street Journal - October 28

'Real' Buehler helps put Dodgers on cusp of title

Walker Buehler, who had spent all year wondering if he'd ever recapture who he was, reemerged at the most important time Monday night to help the Dodgers take a commanding 3-0 lead over the Yankees ...

Sports - ESPN - October 29

Morrissey donates £50k to help save youth club

The Smiths singer makes a donation to the Salford Lads Club, which features on one of the band's album sleeve.

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