Travis Hunter is going to be an uber marketable player in the NFL. His persona and on-field talent are the perfect combination for a future face of the league.
On Monday, Hunter announced he has signed his first endorsement deal as a professional. He inked an exclusive trading card partnership with Panini America. Hunter will receive a Panini Instant Card with the agreement and appear in the company's marketing endeavors.
SMAC Entertainment represents Hunter for his off-field endeavors and already has deals with companies like Adidas and JLab. He also recently appeared in a Dick's Sporting Goods commercial alongside Tom Brady and Kevin Durant.
"As I enter into the professional phase of my career, I'm excited that one of the first deals is an exclusive autograph trading card agreement with Panini," Hunter said in the company's press release. "As a kid, I collected Panini cards and imagined my face on a card one day. To know that fans will be able to get my Panini Rookie Card all over the world is a dream come true."
Hunter was the best player in college football last season, winning the Heisman Trophy, Bednarik and Biletnikoff awards for his outstanding play on both sides of the ball. He ended his Colorado career with 153 receptions for 1,979 yards and 20 touchdowns on offense while defensively he racked up 66 tackles, three tackles for a loss, seven interceptions and 16 passes defended.
Hunter is seen by many as the top player in the 2025 NFL draft and projects as a top-2 selection later this month in Green Bay.
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