Latest in Incorporate Brand
Sort by
194 items
-
Follow Your Nose to the Next Museum Exhibit
Museums are adding scents as another tool for communicating information about science and other subjects in their exhibits.Science - The New York Times - November 3 -
Interactive AI Interviews are going to become a new norm, expert says: It's 'here, it's real, it's incorporated'
One expert says real-time responsive AI interviews will be the norm by 2025.Business - CNBC - November 5 -
Behind the Brand: ‘This Is Strategy’ by Seth Godin
It doesn’t matter how fast you’re going if you’re headed in the wrong direction.Business - Inc. - October 30 -
-
First They Built a Relationship. Then They Built a Brand.
When Barry Bordelon and Jordan Slocum connected on Grindr, becoming the Brownstone Boys was not on their bingo card.Lifestyle - The New York Times - November 13 -
Is a Brand Invasion Coming for BlueSky? Not Exactly
The social network’s business model isn’t reliant on ads. What does this mean for its long-term survival—and your hopes of getting a true Twitter substitute?Business - Inc. - November 15 -
‘Defensible’ Ideas Helped These Founders Build Brand Loyalty
The founders of Good Culture, Sheertex and Dreamday discussed their updated approach to branding at the Inc. 5000 conference.Business - Inc. - October 25 -
How Diwali Is Influencing Brands and Driving Customer Experience
From big box retailers to small brands, capitalizing on Diwali makes good business sense.Business - Inc. - October 30 -
Sabres Rising Star Is Hitting Brand New Level
This Sabres young defender is well on his way to having a breakout season.Sports - Yahoo Sports - October 30 -
Judge Clears Path for Tupperware Brands to Exit Bankruptcy
The decision allows for the sale of Tupperware Brands to a group of lenders.Business - Inc. - October 31 -
Refugee homes branded eyesore by nearby residents
Ukrainian refugees are moving into a temporary housing development branded an eyesore by locals.Top stories - BBC News - November 11 -
What’s in a Name? Learn the Art of Brand Naming
Choosing the right name for your small business is more than just a label—it’s your brand’s identity.Business - Inc. - November 13 -
Burberry Ramps Up Turnaround in Effort to Revive Brand
The luxury group said it was taking steps to cut costs and change its pricing strategy, after it slid to a first-half loss on sharply lower sales.Business - The Wall Street Journal - November 14 -
Spectrum Brands’ stock slides as profit lags estimates
“Challenging economic and geopolitical conditions” are impacting consumer demand, according to its CEO.Business - MarketWatch - November 15 -
Bethenny Frankel’s Guide to Building an Authentic Brand
The Skinnygirl founder reflects on lessons learned from her 2011 sale, her “machine”-like efficiency, and the competitive rosé market she’s facing with her new brand, Forever Young.Business - Inc. - 5 days ago -
How to Refresh Your Brand With Purpose and Precision
To successfully rebrand for the future, follow these six tips.Business - Inc. - 5 days ago -
Imperial Brands Upbeat on Outlook as Alternatives Continue to Grow
The tobacco manufacturer said it expected a strong fiscal 2025 on the back of continued revenue growth from tobacco alternatives such as vapes.Business - The Wall Street Journal - 4 days ago -
Sisters build global beauty brand from a garage
Sophie and Hannah Pycroft's business has sold more than two million make-up brushes and accessories.Top stories - BBC News - Yesterday -
-
How Gamefam’s Founder Taps His ‘Inner Child’ to Bring Brands to the Metaverse
Gamefam has carved out a unique niche in the gaming space: Creating high-quality experiences, like Sonic Speed Simulator, on Roblox.Business - Inc. - October 25 -
5 Signals From Customers That Your Brand Relationship Is Healthy
Brand perception is more dependent on customer relationships than products and services.Business - Inc. - October 27 -
Why Are So Many Supermarket Brands Losing Shelf Space?
Gone are the days of growing a consumer packaged goods brand like a tech startup, as companies struggle to retain a hold in the retail marketplace.Business - Inc. - October 28 -
23+ best gifts from small brands to shop now
We found the best gifts from small brands, including Hedley & Bennett, The Woobles, Artifact Uprising, Nodpod, Material Kitchen and Verloop.Top stories - NBC News - October 29 -
Here's how Starbucks' new CEO plans to overhaul its struggling cafes
Starbucks to bring back ceramic mugs and messages written in Sharpie pens to revive a coffeehouse vibe at its nearly 40,000 stores.Top stories - CBS News - October 31 -
The Mars boss snapping up unhealthy snacks
Poul Weihrauch is adding products from Pringles to Cheez-It to family-owned group’s portfolioBusiness - Financial Times - November 1 -
Police send Russell Brand file to CPS to consider charges
The comedian and presenter has denied allegations relating to the period from 2006 to 2013.Top stories - BBC News - November 2 -
Burger King parent Restaurant Brands falls short of third-quarter expectations
Net sales climbed 24.7%, largely thanks to the company's acquisitions of its largest U.S. Burger King franchisee and its Popeyes business in China.Business - CNBC - November 5 -
UK Christmas advertising attracts record spending but brands shun television
Online display to enjoy biggest increase as advertisers prepare to splash out £10.5bnWorld - Financial Times - November 7 -
25 Watch Brands Donate Special Pieces to a Charity Auction
Biver and Chopard are among the houses participating in TimeForArt, a Dec. 7 benefit for the Swiss Institute, an art institution in New York.Lifestyle - The New York Times - November 7 -
Swedish Brand Our Legacy Gets a Big Investment from LVMH
The Swedish brand Our Legacy finally gets investment from LVMH.Lifestyle - The New York Times - November 7
