Latest in Building Authentic Brand
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Bethenny Frankel’s Guide to Building an Authentic Brand
The Skinnygirl founder reflects on lessons learned from her 2011 sale, her “machine”-like efficiency, and the competitive rosé market she’s facing with her new brand, Forever Young.Business - Inc. - 7 hours ago -
How to Build Your Brand by Writing Your Book
These eight steps will guide you through the entire book journey.Business - Inc. - October 23 -
‘Defensible’ Ideas Helped These Founders Build Brand Loyalty
The founders of Good Culture, Sheertex and Dreamday discussed their updated approach to branding at the Inc. 5000 conference.Business - Inc. - October 25 -
In-game advertising can help build brand loyalty, says Anzu, SuperAwesome report
Gaming advertising platform Anzu and kidtech company SuperAwesome recently released a new report on which they collaborated. The report, called “Gaming the future: how to make an impact with ...Tech - VentureBeat - October 28 -
FT readers: your tips on where to find calm and authenticity in Venice
The places that put the serene back into La Serenissima, as recommended by youWorld - Financial Times - October 20 -
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The Fight Over the Chrysler Building Escalates
Office tenants are caught in the middle and the building’s fate remains unclear.Lifestyle - The New York Times - November 4 -
After famously trading away draft picks, the Rams have a new core full of them
When the Rams traded Jalen Ramsey to Miami in 2023, it was the first domino in Los Angeles' roster-building evolution.Sports - ESPN - 6 days ago -
Why North Korea Is Building Drones
Analysts say the low-cost weapons are attractive to Mr. Kim, who is intent on modernizing North Korea’s military.Top stories - The New York Times - 3 days ago -
Airstrikes Hit Central Beirut for First Time in Weeks
The attacks came as Israel’s military has been pounding an area just outside the Lebanese capital with some of the heaviest waves of bombardment in months.World - The New York Times - 20 hours ago -
Kristina Blahnik on switching architecture for Manolos
Manolo Blahnik’s niece led the British luxury shoemaker to its best ever financial performance in 2022Business - Financial Times - November 10 -
A ’High Touch’ Warehouse for Exacting Brands
Ricky Choi, a co-founder of Nice Laundry, was frustrated by how fulfillment centers handled his brand’s socks and underwear. So he started a new kind of packaging firm for chic labels.Lifestyle - The New York Times - October 23 -
Behind the Brand: ‘This Is Strategy’ by Seth Godin
It doesn’t matter how fast you’re going if you’re headed in the wrong direction.Business - Inc. - October 30
