Latest in Brand New
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Kim Kardashian’s Skims Is Partnering With Nike on a New Brand
The Inc. 5000 shapewear and apparel brand previously collaborated with The North Face.Inc. - 1d -
Coca-Cola takes on Olipop and Poppi with new prebiotic soda brand, Simply Pop
The U.S. prebiotic soda category has more than doubled over the last five years.CNBC - 1d -
Creators Are Making More User-Generated Content Than Ever. That’s Good News for Brands
It’s a great time for businesses to secure authentic, customer-produced photos and videos.Inc. - 1d -
Coca-Cola takes on Olipop and Poppi with new prebiotic soda brand, Simply Pop
Coca-Cola is launching a prebiotic soda brand called Simply Pop, taking on upstarts Olipop and Poppi.NBC News - 1d -
Brand Revolution or Evolution? The Debate Is Over
Meet the mini-lution model, how today’s brand marketers make an impact in a media-shattered world.Inc. - 3d -
The copycat brands that are replacing Ozempic in Russia
Local pharma groups have taken over a lucrative niche marketFinancial Times - 1d -
The Impact of Wabi-Sabi on Branding and Consumer Trust
From distressed denim to grainy social content, learn how brands are tapping into the wabi-sabi aesthetic to forge connections with consumers.Inc. - Feb. 8 -
Nike and Kim Kardashian to Launch ‘NikeSkims’ Brand in the Spring
The Skims founder will enter into a rare business deal with the sports apparel company.The New York Times - 1d -
Meghan Markle Renames Her Lifestyle Brand As Ever
In an Instagram video posted ahead of her upcoming Netflix series, the Duchess of Sussex announced her brand’s new name and its revamped focus.The New York Times - 16h -
Valorant esports snags Sony’s InZone gaming brand as partner
Sony’s InZone has signed on as the main partner of VCT EMEA, the esports tournament for Riot Games' Valorant.VentureBeat - Feb. 6 -
How Brands Are Winning the Super Bowl This Year With High-Impact Ads
Companies have already dropped teasers and full commercials online ahead of the big game. Here are five of our favorites.Inc. - Feb. 6 -
Don’t Think You Have a Personal Brand? Surprise, You Do
Everyone has a personal brand. Whether it’s the one you want is up to you.Inc. - Feb. 8 -
Several brands of canned tuna recalled due to botulism risk
Several brands of canned tuna sold at stores like Trader Joe's, Publix and Costco have been voluntarily recalled due to a risk of botulism. No illnesses have been reported so far.CBS News - Feb. 12 -
Prebiotic soda brand Olipop valued at $1.85 billion in latest funding round
Prebiotic soda brand Olipop said Wednesday that it was valued at $1.85 billion in its latest funding round, which raised $50 million for the company.NBC News - Feb. 12 -
Prebiotic soda brand Olipop valued at $1.85 billion in latest funding round
Olipop's annual sales surpassed $400 million in 2024 as competition heats up with rivals such as Poppi.CNBC - Feb. 12 -
Target Boycott Fuels Tension Between Black Shoppers and Black-Owned Brands
The company drew criticism last month after announcing it was ending its DEI programs.Inc. - Feb. 12 -
Molson Coors’ focus on pushing premium brands leads to upbeat profit outlook
Molson Coors saw higher prices helping to offset continued volume declines.MarketWatch - 6d -
Your CEO Brand vs. AI: How to Stay Authentic and Protected
The future of personal branding lies in finding the sweet spot between leveraging AI’s capabilities and maintaining your authentic voice.Inc. - 3d -
What Brands Should Learn From the Latest Target Boycotts
Consumers are sending brands messages about what is important to them. Brands should listen.Inc. - 18h -
Kering slightly beats fourth-quarter forecasts even as sales at embattled Gucci brand plunge 24%
French luxury goods firm Kering reported better-than-expected fourth-quarter sales that were still down year-on-year amid lagging demand for the Gucci label.CNBC - Feb. 11 -
Restaurant Brands reports 2.5% same-store sales growth, fueled by Burger King and Popeyes
Restaurant Brands' revenue climbed 26% in the quarter.CNBC - Feb. 12 -
Crocs rallies as its profit view tops estimate on core footwear brand growth
Crocs-branded footwear is expected to grow 4.5% in 2025, but sales of its smaller HeyDude line could be down as much as 9%.MarketWatch - 6d -
"54 Thrones" founder Christina Funke Tegbe on breaking barriers with her skincare brand
For Black History Month, the "Changing the Game" series highlights the story of Christina Funke Tegbe, founder of the skincare brand "54 Thrones." Launched in 2016, the brand celebrates Nigerian ...CBS News - 5d -
Nike teams up with Kim Kardashian shapewear brand Skims as it looks to reach more women
Nike's decision to partner with Skims comes as it looks to claw back market share and return to growth under new CEO Elliott Hill.CNBC - 1d -
A new curriculum is needed for a new age
An upcoming review has the potential to radically reform what we teach the next generationFinancial Times - Feb. 10 -
Calvin Klein and the New ‘Sexitude’
As the brand returns to New York Fashion Week, an inside look at what its new designer, Veronica Leoni, has planned.The New York Times - Feb. 6 -
The new AI arms race
America and China are vying for dominance, while Europe tries to competeFinancial Times - Feb. 12 -
Life, from New York
Our comedy columnist reflects on 50 years of “Saturday Night Live.”The New York Times - 3d -
New Insights Into Older Hearts
Heart disease is more common in people over 65, but treatments are better than ever. That can complicate decision-making for older heart patients.The New York Times - 1d -
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New details on Trump's new tariffs memo as he meets with India's Modi
President Trump is meeting with India's Narendra Modi at the White House as a new memo emerges on his new tariff intentions. CBS News' Weijia Jiang reports.CBS News - 6d -
For Trump and Fox News, New Policies Are Simply ‘Common Sense’
President Trump and the network have used the phrase to suggest that his policies are the right ones and popular, though polling suggests otherwise.The New York Times - 5d -
For Trump and Fox News, New Policies Are Simply ‘Common Sense’
President Trump and the network have used the phrase to suggest that his policies are the right ones and popular, though polling suggests otherwise.The New York Times - 5d -
Many in new survey suggest news consumption, spending influenced by 2024 election
A new YouGov poll has found that almost half of Americans, 44 percent, are now consuming news differently than they did before the 2024 election while 38 percent have reported a change in their ...The Hill - 4d -
A look at the good news and bad news for NASCAR Cup teams heading to Atlanta
Ryan Blaney and Joey Logano have been among the best drivers at the reconfigured Atlanta track.Yahoo Sports - 14h -
2/8: CBS Weekend News
Judge blocks Elon Musk’s DOGE from accessing Americans’ sensitive data; Locals fight to keep polar bear hot-spot aliveCBS News - Feb. 9 -
CFPB Workers Protest New Leadership
Russell Vought is now at the helm of the Consumer Financial Protection Bureau.Inc. - Feb. 9