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Political ads could be heading to UK TV screens due to legal loophole
Exclusive: ITV is considering taking paid ads from parties on its streaming platform where ban does not apply
Some viewers are already irritated by the adverts interrupting shows on the ITV catchup service. But they could soon yearn for the halcyon days of shampoo or insurance commercials after being presented with the faces of Rishi Sunak and Keir Starmer.
ITV is considering taking paid ads from political parties for the first time during the upcoming general election thanks to a loophole in broadcasting law.
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The Roku Home Screen Is Getting Video Ads
Roku CEO Anthony Wood has revealed the company's plans to introduce video ads to the Roku home screen. This move, discussed during Roku's Q1 2024 earnings call last week, aligns with the broader trend in the streaming industry where ads are ...GameSpot - Tech -
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