Latest in Brand Purpose
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How to Refresh Your Brand with Purpose and Precision
To successfully rebrand for the future, follow these six tips.Business - Inc. - 7 hours ago -
Newspaper endorsements have outlived their purpose
Upon hearing that both the Los Angeles Times and Washington Post would refrain from endorsing a presidential candidate this year, one thought popped up in my mind: What took them so long?Politics - The Hill - October 29 -
Marine veteran Joe Dan Worley's purposeful life
Twenty years after being grievously wounded in the Battle of Fallujah, losing his left leg to a roadside bomb, the battlefield medic has recovered from his traumatic injuries, grown his family, and ...Top stories - CBS News - November 10 -
Trump courts Christian vote and says ‘God saved me for a purpose’
Republican nominee reflects on assassination attempt and says ‘my faith took on new meaning on July 13’. Donald Trump urged Christian voters on Monday to participate in the 2024 election, claiming ...World - The Guardian - October 22 -
Two men find purpose on Chattanooga's Walnut Street Bridge
In a 48-hour journey through Chattanooga, CBS News contributor David Begnaud found two men whose stories of compassion and self-expression reveal the power of human connection.Top stories - CBS News - October 28 -
Meta Permits Its A.I. Models to Be Used for U.S. Military Purposes
The shift in policy, covering government agencies and contractors working on national security, is intended to promote “responsible and ethical” innovations, the company said.Tech - The New York Times - November 5 -
Why Draymond purposely kept emotions in check for Klay's return
Warriors star forward Draymond Green explained why he had to keep his emotions in check with Klay Thompson's return before Golden State's big game against the Dallas Mavericks.Sports - Yahoo Sports - 5 days ago -
Eduardo Medina on Scaling With Purpose, Building a Resilient Culture, and Preparing for an AI Future
Eduardo Medina shares his strategies for leading BetterUp through rapid growth, why he ditched recurring meetings, and how he sees AI transforming the future of coaching.Business - Inc. - 4 days ago -
UN climate talks 'no longer fit for purpose' say key experts
Call for change comes after host country Azerbaijan's president calls oil and gas a "gift of God".Top stories - BBC News - 3 days ago -
Cop summits ‘no longer fit for purpose’, say leading climate policy experts
Future UN conferences should only be held in countries that show support for climate action, urge influential group. Over 1,700 coal, oil and gas lobbyists granted access to Cop29, says report ...World - The Guardian - 4 days ago -
Retirement isn’t what it used to be — how to find your purpose and avoid getting stuck.
‘Stop looking back at the good old days and look forward to life with a sense of excitement’Business - MarketWatch - October 26 -
AI isn’t about unleashing our imaginations, it’s about outsourcing them. The real purpose is profit
Artificial intelligence doesn’t just incrementally erode the rights of authors and other creators. These technologies are designed to replace creative workers altogether. Get our weekend culture ...World - The Guardian - 3 days ago -
A ’High Touch’ Warehouse for Exacting Brands
Ricky Choi, a co-founder of Nice Laundry, was frustrated by how fulfillment centers handled his brand’s socks and underwear. So he started a new kind of packaging firm for chic labels.Lifestyle - The New York Times - October 23