‘The love child of Mick Hucknall and Crazy Frog’: is Eurovision’s Lumo the worst mascot ever?
Meet the song contest’s first ever mascot – a sentient heart with a bizarrely sexy mouth that looks like the result of the ChatGPT prompt ‘please ruin my day’. Why oh why has this happened?
The miracle of Eurovision is how much it has legitimised itself over the last decade and a half. For years, the song contest was the laughing stock of Europe, a toe-curling night on which all the continent’s fifth-rate novelty acts would gather and bing-bam-boom themselves to death while the rest of Europe looked on and jeered.
But look at it now. By carefully repositioning itself, and by encouraging countries to submit relevant, modish entries, Eurovision has transformed into the party of the year. People love Eurovision – and not ironically, either. At a time of growing international strife – the sort of strife that it was designed to combat – Eurovision represents a moment of unity. It is, in short, in the shape of its life. It would take something spectacular to mess it up.
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