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Apple apologises for iPad ad criticised as ‘destruction of the human experience’
Advert featuring huge hydraulic press crushing cultural objects struck wrong note with many
Apple has apologised after an online backlash to an advert for its new iPad that features an industrial-sized hydraulic press crushing a collection of creative objects including musical instruments and books.
The ad, launched by Apple’s chief executive, Tim Cook, on Tuesday, shows the machine squashing various items – ranging from a piano and a metronome to tins of paint and an arcade game – before a single iPad Pro then appears in their place. A voiceover then states: “The most powerful iPad ever is also the thinnest.”
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Samsung trolls Apple after failed iPad Pro "crush" ad
Samsung piles on with its on ad after Apple apologizes for a spot that it acknowledged "missed the mark."CBS News - Top stories - Apple -
Apple Apologized for Its 'Crush' Ad. Steve Jobs Would be So Disappointed
Has Apple's rebel identity gone soft?Inc. - Business - Apple -
Diddy apologises after video shows attack on ex-girlfriend Cassie
Footage obtained by CNN had shown him kicking and pushing Cassie Ventura in a hotel hallway in 2016.BBC News - Top stories -
Water firm criticised over 'scary' outbreak
A caretaker from Brixham says it is "probably the worst ailment" he has had in his adult life.BBC News - Top stories -
iPad Air M2 review: cheaper iPad Pro for rest of us gets bigger
Apple’s mid-range tablet gets larger screen option and more power, being ‘pro’ enough for most. Apple has more options than ever for those after a tablet with different sizes, prices, screens and power, but the iPad Air is fairly simple to ...The Guardian - World -
Future Dutch PM apologises to reluctant coalition partner
Ronald Plasterk’s apology highlights fragility of government led by the far rightFinancial Times - World - Netherlands -
Photos: Storms Leave Destruction Across Houston
At least four people were killed when powerful weather ripped through the region. Officials were taking stock of the damage on Friday.The New York Times - Top stories -
Video shows destruction after deadly Texas storms
Shattered windows in high-rise buildings and fallen trees were visible around Houston after severe weather.BBC News - Top stories -
Ange: City game my worst experience as manager
Tottenham Hotspur manager Ange Postecoglou said he suffered cold sweats before Tuesday's 2-0 defeat by Manchester City for fear of having his integrity questioned.ESPN - Sports -
Readers reply: what was humanity’s first word?
The long-running series in which readers answer other readers’ questions on subjects ranging from trivial flights of fancy to profound scientific and philosophical concepts. What was the first word that humanity uttered? There must have been one … ...The Guardian - World
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ICC chief prosecutor seeks arrest warrants for Netanyahu and Hamas leader over alleged war crimes – live updates
Karim Khan told CNN that he is seeking arrest warrants for Hamas leader Yahya Sinwar and the Israeli prime minister. Reuters has put together a list of reactions from around the world, with Iranian ally Russia among those expressing concern and ...The Guardian - World -
Iranian president Ebrahim Raisi dies in helicopter crash
Foreign minister also dead after aircraft went down in mountains close to Azerbaijan border. Iran president in helicopter crash – live updatesThe hardline Iranian president, Ebrahim Raisi, has died in a helicopter crash in foggy weather in the ...The Guardian - World - Iran -
Julian Assange wins high court victory in case against extradition to US
Judges had deferred a decision on whether Assange could take his case to another appeal hearing. Julian Assange has won a victory in his ongoing battle against extradition from the UK after judges at the high court in London granted him leave to ...The Guardian - World -
Russia-Ukraine war live: Ukraine still controls 60% of Vovchansk, says local official
Deputy governor of Kharkiv border town, Roman Semenukha, told national television on Monday that ‘the assaults do not stop’. Russia’s foreign minister, Sergei Lavrov, held a meeting with his Chinese counterpart, Wang Yi, in Kazakhstan’s capital ...The Guardian - World - Ukraine -
Revealed: Meta approved political ads in India that incited violence
Exclusive: Ads containing AI-manipulated images were submitted to Facebook by civil and corporate accountability groups. The Facebook and Instagram owner Meta approved a series of AI-manipulated political adverts during India’s election that ...The Guardian - World - India