Carry-On up the cockpit: we’ve got it in for the title of Netflix’s new airplane thriller
A tense new American film will be landing in the UK carrying unintended innuendo. Sid James might have laughed but the studio won’t
From time to time, a film made in the US will reach these shores with a slightly different title. Ford v Ferrari, for example, was released in Britain under the name Le Mans ’66 due to prohibitions on using brand names in British films. The Avengers was called Avengers Assemble, for fear that people might think someone had remade the terrible Ralph Fiennes spy movie of the same name. Zootopia was called Zootropolis because Disney apparently enjoys arbitrarily messing with people.
What I’m trying to say is this: there is precedent here. If an American film has a title that seems like it might be problematic, or misleading, or offensive, or rude, producers have no qualms with just changing the name to something else.
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