Cadbury’s ‘snack right’ slogan is hard to swallow when the company is a sponsor of war | Catherine Bennett
While owner Mondelēz continues to do business in Russia, should we truly just ‘enjoy the moment’?
On its bicentenary the chocolate maker Cadbury is keener than ever to remind consumers of its deep connection with the British public: “Yours for 200 years”.
Well, not entirely. Since 2010 Cadbury has belonged first to Kraft then after 2012, to Mondelēz International, a US-based confectionery giant that still chooses to operate factories and pay taxes within Russia. In Ukraine Mondelēz was designated, in 2023, an “international sponsor of war”.
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