Universal's 'Wicked: For Good' creates a unique marketing challenge

Universal is hoping the excitement around “Wicked” can hang around — for good.

Topics

Man charged with murdering university lecturer

Claire Chick, who was a nurse and university lecturer, was found fatally injured in a street.
BBC News - 16h
The unique history behind a classic car

They inspired the lyrics to a 70s funk classic and were a fixture in 90s hip-hop videos. Lowriders occupy a unique space in pop culture, and their roots go back further than you might think. Now, a ...
CBS News - 1d
Universal's 'Wicked: For Good' creates a unique marketing challenge

The marketing plan for "Wicked: For Good" is expected to be similar to the playbook used for "Wicked," with a few alterations to avoid oversaturating audiences.
CNBC - 2d
Investors Haven’t Felt This Good About the Stock Market Since 2021

Trump 2.0 begins with cash allocations at historic lows for global fund managers.
Inc. - 4d
Trump Executive Order Creates DOGE, Trying to Dodge Lawsuits Challenging It

The Musk-led panel looking for trillions in budget cuts and eliminating as many as a million federal jobs gets off to an evasive, rocky start.
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Inside the unique challenges reporters faced while covering the Los Angeles area wildfires

It's the job of journalists to bring the story to their viewers and readers, no matter how unimaginable the task may be. CBS News Los Angeles reporter Joy Benedict reflects on the unique challenges ...
CBS News - Jan. 18
Trendy "low-buy" challenges can be good for your wallet and mental health

A modified version of previously trendy "no buy" pledges, the low-buy version attracts a wider audience who finds the flexible approach more accessible and manageable.
CBS News - Jan. 18
Mercedes-Benz Car Sales Drop Amid Challenging Market

Car sales fell 3% to 1.98 million last year in a challenging global market, with top-end vehicle sales weighed by market conditions in China, model changes and weak electric-vehicle demand.
The Wall Street Journal - Jan. 10
The brilliant, unique world of child prodigies

Math and physics are mere child's play to 12-year-old Suborno Bari, a child prodigy who began giving university lectures at age 7. Experts who explain what characterizes children who excel at ...
CBS News - Jan. 5

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Trump administration swiftly enacts retribution against political enemies

For those who may have crossed President Donald Trump, the message is sinking in: Payback is coming, and coming fast.
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