Harris rolls out ads for Filipino-American community in Nevada
Vice President Harris's campaign is launching digital ads in Las Vegas to engage with Filipino Americans ahead of Filipino American History Month.
The campaign is placing digital ads in Las Vegas to “engage with Filipino American voters as they gather to celebrate the richness of Filipino food and culture." Ads will also be placed on taxi tops, bus shelters, and billboards around the Pinoy Pride Festival on September 27.
“These ads underscore our campaign’s efforts to reach Filipino American voters where they are and speak with them about what’s at stake in this election,” Harris Asian American, Native Hawaiian and Pacific Islander Spokesperson Andrew Peng told The Hill.
Asian Americans make up more than 10 percent of Nevada’s population, and Filipino Americans are the largest demographic within that group. Close to 170,000 Filipino Americans are living in the state. In 2020, President Biden won the state by a little over 40,000 votes. During that election cycle, Asian Americans broke 65 percent Democratic.
“It's the largest and earliest investment ever in outreach,” Filipinos for Harris founder Melissa Ramoso, who is also a council member in California, told The Hill. “The pathway to 270 will be won or lost on the margins and Filipino Americans in Nevada have been the margin of victory.”
According to Ramoso, Filipino Democratic leaders have traditionally dedicated much of their time to driving out voters in the Silver State, which has been a swing state for over two decades.
“To do this for the Filipino American community, especially in Nevada, where a lot of our relatives and a lot of people we know go to retire and where many of our people have moved is really speaking to us,” she said.
The Harris-Walz campaign also expects Filipino Americans to have “a decisive role in this election” and has hired AAPI-specific staff in the state to help with outreach.
“As Filipino Americans gather to celebrate their history and heritage, Team Harris-Walz is proud to join in honoring the resilience and joy of this incredible community,” Peng told The Hill.
In July, the campaign conducted a “media blitz” in Nevada Asian American papers like the Las Vegas Chinese Daily News, Las Vegas Japan Times, and the Philippine Times of Southern Nevada.
This is Harris's fourth Asian-American-specific ad blitz. Last week, the campaign launched an ad highlighting her mother, an immigrant from India.
In another Asian-American-specific ad, the Harris campaign highlighted Rozita, a Filipina American living in Las Vegas, highlighting the “active threat Donald Trump poses to the health of Asian American communities.”
According to Ramoso, healthcare and elder care are among the most important issues for Filipino Americans, as many are involved in the healthcare industry.
The campaign also attacked Trump while rolling out this ad buy in Nevada, pointing to his decision to “shut down” their Asian American outreach center in the state.
“There has been no bigger advocate for the AAPI community than President Trump,” Trump communications director Steven Cheung wrote to The Hill. “Anyone who says otherwise is disgustingly using the AAPI community to play political games for their own benefit.”
The push to mobilize Filipino American voters in Nevada is part of a larger strategy to turn out Asian American voters, the quickest-growing demographic in the nation, with over 15 million eligible voters this cycle.
Asian Americans are showing overwhelming support for Harris, with a recent poll showing that Harris holds more than a 30-point advantage over Trump in the demographic.
Date: |
-
The New York Times - Top stories
Inside a Pro-Harris Ad Portraying Trump as Fighting for Billionaires Like Him
A key super PAC backing Kamala Harris makes use of a teacher’s narration and of video of Donald Trump promising to cut the taxes of people he calls “rich as hell.”21 hours ago - Donald Trump -
The Hill - Politics
Democrats at odds with Harris over filibuster abortion carve-out
Presented by Prevent Cancer Foundation — 'We should approach it very carefully' {beacon} Health Care Health Care The Big Story The Democrats at odds with Harris over filibuster abortion ...17 hours ago - Abortion -
The Hill - Politics
Nevada Democrats add to calls for Biden to lift restrictions on Ukraine's use of long-range missiles
The Democratic delegation of Nevada lawmakers in Congress is calling on President Biden to lift restrictions on Ukraine's use of U.S.-provided, long-range weapons to strike beyond Russia's border, ...18 hours ago - Joe Biden -
CBS Sports - Sports
Freddie Freeman injury: Dodgers' first baseman rolls ankle, but Los Angeles optimistic about playoff status
Dodgers secured a wild-card round bye for postseason2 hours ago -
Inc. - Business
Will Harris or Trump Regulate AI?
Regulation will only happen if Congress passes it. That probably takes a crisis.5 hours ago - Donald Trump -
The Guardian - World
Premier League: 10 things to look out for this weekend
Sandro Tonali is ready for a start, Ipswich will be hopeful for visit of Villa and should Fulham be aiming for Europe?. Despite positive results, Newcastle’s performances have disappointed, so ...16 hours ago -
ESPN - Sports
Flamengo out of Copa Lib after upset by Peñarol
Peñarol had a 0-0 draw at home against Brazil´s Flamengo on Thursday to secure a spot in the Copa Libertadores semifinals for the first time in 13 years.10 hours ago -
BBC News - Top stories
Doctor denies carrying out 'intrusive' STI tests on Harrods employees
Dr Ann Coxon is accused of carrying out “intrusive” medical examinations on Harrods staff.21 hours ago -
BBC News - Top stories
Man City's Rodri out for season with ACL injury
Manchester City midfielder Rodri will miss the rest of the season because of an anterior cruciate ligament injury.2 hours ago
More from The Hill
-
The Hill - Politics
McConnell: Harris-backed filibuster rule change would 'turn America into California'
Senate Republican Leader Mitch McConnell (Ky.) on Thursday warned that if Democrats follow through on Vice President Harris’s pledge to eliminate the filibuster to codify abortion protections, it ...37 minutes ago - California -
The Hill - Politics
Congress’ failure to pass the farm bill reflects a long history of hunger as a political tool
The farm bill, which includes funding for food stamps, is set to expire on Sept. 30 but is likely to be delayed due to political jockeying over work requirements and the end of expanded COVID-19 ...55 minutes ago -
The Hill - Politics
Democrats investing in all 50 states to 'beef up' organizing
The Democratic National Committee (DNC) announced Friday that it would be giving nearly $2.5 million in total grants to more than 30 state parties in an effort to ramp up organizing efforts as ...58 minutes ago -
The Hill - Politics
Trump rally moved over Secret Service staffing concerns
Former President Trump moved the venue for his Saturday campaign rally in Wisconsin amid concerns over Secret Service staffing, a senior official briefed on the planning confirmed to The Hill. ...58 minutes ago - Donald Trump -
The Hill - Politics
Reward offered for Iranian in alleged Bolton assassination plot
The U.S. is offering a reward of up to $20 million for information leading to the arrest or conviction of an Iranian man accused of plotting to assassinate former U.S. national security adviser ...1 hour ago - Iran