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Mattel’s New ‘Wicked’ Doll Line Sent Customers to a Porn Site
It’s just the latest in a long series of marketing flubs from big brands.Business - Inc. - 3 days ago -
Mattel, Hasbro lower guidance ahead of holiday season
Toy giants Mattel and Hasbro decreased 2024 guidance prior to the holiday season as toy sales continue to fall during the third quarter.Business - CNBC - October 24 -
Mattel and Outright Games release Barbie Project Friendship
Mattel and Outright Games today launched Barbie Project Friendship, on the PC and consoles. Players can join Barbie “Malibu” Roberts and Barbie “Brooklyn” Roberts as they team up to save the Malibu ...Tech - VentureBeat - October 25 -
Toys aren't just child's play. Mattel, Lego and others find 'kidults' bring in big business
Mattel, Lego and other toy companies are targeting a growing number of adults who are buying toys for themselves.Entertainment - Los Angeles Times - October 17 -
Hasbro and Mattel are relatively insulated from China tariffs. They would still hurt.
The toy giants are “underindexed to industry average” in terms of their exposure to China, a UBS analyst says.Business - MarketWatch - October 21 -
Mattel Lowers Sales Outlook After Barbie Sales Weigh
The toy company’s profit, however, is holding up due to stronger margins, helped by factors such as cost cuts, supply-chain improvements and lower input costs.Business - The Wall Street Journal - October 23 -
Mattel Braces for Flat Toy Sales Ahead of Holiday Season
Mattel, the company behind Barbie doesn’t anticipate a high holiday sales season this year.Business - Inc. - October 23 -
Barbie boom fades at Mattel, but Hot Wheels — and adult collectors — are on an upswing
Mattel Inc. reported mixed third-quarter results, as a drop in demand for Barbie toys weighed on sales overall — but management said it expects a solid holiday season ahead and a toy-centric film ...Business - MarketWatch - October 24 -
Mattel CEO: Barbie film was about breaking convention, not ‘selling more toys’
After the success of ‘Barbie’, Ynon Kreiz plans to turn the company’s toy brands into a ‘playground’ for filmmakersBusiness - Financial Times - November 4 -
Mattel 'deeply regrets' porn site misprint on Wicked dolls
Recently-released dolls tied to the new Wicked movie inadvertently carry the address of an adult website.Top stories - BBC News - 4 days ago -
Mattel’s ‘Wicked’ movie dolls mistakenly list pornography site on packaging
Something wicked this way comes on the packaging of Mattel‘s “Wicked” dolls.Top stories - NBC News - 4 days ago -
'Wicked' dolls' packaging includes link to a porn site. Mattel apologizes
Mattel apologizes and pulls its line of 'Wicked'-themed dolls from stores after misprinting its website link, sending consumers to an adult film site.Entertainment - Los Angeles Times - 3 days ago -
Mattel Mistakenly Lists Porn Site on Packaging for ‘Wicked’ Dolls
The site has a similar address to one that promotes a film adaptation of the hit musical. The toymaker apologized for the “unfortunate error.”Business - The New York Times - 3 days ago -
Mattel faults print error for porn site listed on "Wicked" doll box
Mattel apologizes for inadvertently directing people to pornography site instead of one promoting upcoming film.Top stories - CBS News - 3 days ago -
Mattel apologizes for link to porn site on 'Wicked' movie doll boxes
Mattel has apologized after the boxes for its new "Wicked" movie dolls included a link to a pornographic website.Top stories - ABC News - 3 days ago -
Mattel Apologizes for Porn Site Misprint on 'Wicked' Toy Packaging
The company didn’t disclose how many toys were affected or if it was recalling any products.Business - The Wall Street Journal - 3 days ago -
Mattel faults print error for porn site listed on "Wicked" doll box
Mattel apologizes for inadvertently directing people to pornography site instead of one promoting upcoming film.Entertainment - CBS News - 3 days ago -
Mattel apologises after Wicked movie dolls mistakenly link to pornography website on packaging
Toy company advises parents to ‘discard the product packaging or obscure the link’ on Glinda and Elphaba dolls. The toy company Mattel says it is taking “immediate action” after mistakenly printing ...World - The Guardian - 4 days ago -
Mattel says it 'deeply' regrets misprint on 'Wicked' dolls packaging that links to porn site
Toy giant Mattel says it “deeply” regrets an error on the packaging of its “Wicked” movie-themed dolls, which mistakenly links toy buyers to a pornographic websiteEntertainment - ABC News - 3 days ago -
Mattel pulls thousands of 'Wicked' dolls off shelves after printing adult web address on packaging
Target, Walmart and Amazon had removed the line of "Wicked" dolls from their online storefronts as of midday Monday, as had Best Buy, Barnes & Noble and Macy's.Business - CNBC - 3 days ago -
Mattel pulls thousands of 'Wicked' dolls off shelves after printing adult website on packaging
Thousands of Mattel’s “Wicked”-branded fashion dolls are flying off shelves, but not because of consumer demand.Top stories - NBC News - 3 days ago -
New York’s hottest new restaurants
The tables to book now, from a haute fried-chicken joint to an ultra-cool art destination, classic French cuisine revived and moreWorld - Financial Times - 3 days ago -
A Very New York Party for New York Nico
At Astor Place Hairstylists, an old-school barbershop, small-business owners feted a social media star who spotlights the city’s gritty character.Lifestyle - The New York Times - October 25 -
The UK has new opportunities with the new Trump administration
Yet, it is vital for the U.K. to continue to develop that relationship and we have much to offer the new President Trump.Politics - The Hill - November 7 -
The Knicks’ New Star Is Unapologetically New York
Since being traded from the Minnesota Timberwolves, Karl-Anthony Towns has loudly embraced the city, a columnist for The Athletic writes.Sports - The New York Times - 4 days ago -
Sorbara’s, the Hot New Thing In Vintage
Kathleen Sorbara founded the beloved vintage boutique Chickee’s, and she’s got a fresh idea for her devoted customer base.Lifestyle - The New York Times - October 17
