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Mattel releases doll honoring EGOT winner Rita Moreno
Toy maker Mattel is releasing a doll honoring Emmy, Grammy, Oscar and Tony (EGOT) winner Rita Moreno, a prominent Latina actor. “Rita Moreno has long been a star on-stage, and a heroine in real ...Politics - The Hill - 4 days ago -
Mattel Apologizes for Porn Site Misprint on 'Wicked' Toy Packaging
The company didn’t disclose how many toys were affected or if it was recalling any products.Business - The Wall Street Journal - November 11 -
Mattel pulls thousands of 'Wicked' dolls off shelves after printing adult web address on packaging
Target, Walmart and Amazon had removed the line of "Wicked" dolls from their online storefronts as of midday Monday, as had Best Buy, Barnes & Noble and Macy's.Business - CNBC - November 11 -
Mattel pulls thousands of 'Wicked' dolls off shelves after printing adult website on packaging
Thousands of Mattel’s “Wicked”-branded fashion dolls are flying off shelves, but not because of consumer demand.Top stories - NBC News - November 11 -
Mattel says it 'deeply' regrets misprint on 'Wicked' dolls packaging that links to porn site
Toy giant Mattel says it “deeply” regrets an error on the packaging of its “Wicked” movie-themed dolls, which mistakenly links toy buyers to a pornographic websiteEntertainment - ABC News - November 11 -
Mattel apologizes for link to porn site on 'Wicked' movie doll boxes
Mattel has apologized after the boxes for its new "Wicked" movie dolls included a link to a pornographic website.Top stories - ABC News - November 11 -
Mattel’s New ‘Wicked’ Doll Line Sent Customers to a Porn Site
It’s just the latest in a long series of marketing flubs from big brands.Business - Inc. - November 11 -
Mattel faults print error for porn site listed on "Wicked" doll box
Mattel apologizes for inadvertently directing people to pornography site instead of one promoting upcoming film.Top stories - CBS News - November 11 -
Mattel Mistakenly Lists Porn Site on Packaging for ‘Wicked’ Dolls
The site has a similar address to one that promotes a film adaptation of the hit musical. The toymaker apologized for the “unfortunate error.”Business - The New York Times - November 11 -
'Wicked' dolls' packaging includes link to a porn site. Mattel apologizes
Mattel apologizes and pulls its line of 'Wicked'-themed dolls from stores after misprinting its website link, sending consumers to an adult film site.Entertainment - Los Angeles Times - November 11 -
Mattel’s ‘Wicked’ movie dolls mistakenly list pornography site on packaging
Something wicked this way comes on the packaging of Mattel‘s “Wicked” dolls.Top stories - NBC News - November 11 -
Mattel apologises after Wicked movie dolls mistakenly link to pornography website on packaging
Toy company advises parents to ‘discard the product packaging or obscure the link’ on Glinda and Elphaba dolls. The toy company Mattel says it is taking “immediate action” after mistakenly printing ...World - The Guardian - November 10 -
Mattel 'deeply regrets' porn site misprint on Wicked dolls
Recently-released dolls tied to the new Wicked movie inadvertently carry the address of an adult website.Top stories - BBC News - November 10 -
Mattel CEO: Barbie film was about breaking convention, not ‘selling more toys’
After the success of ‘Barbie’, Ynon Kreiz plans to turn the company’s toy brands into a ‘playground’ for filmmakersBusiness - Financial Times - November 4 -
Mattel and Outright Games release Barbie Project Friendship
Mattel and Outright Games today launched Barbie Project Friendship, on the PC and consoles. Players can join Barbie “Malibu” Roberts and Barbie “Brooklyn” Roberts as they team up to save the Malibu ...Tech - VentureBeat - October 25