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Have You (Badly) Misjudged Your Target Audience? Don’t Panic—Pivot
Misjudging your audience at launch could devastate your startup. But with the right mindset, you can turn it around.Business - Inc. - October 28 -
Washington Post writers say don’t dump subscriptions over non-endorsement
Fears for effect on jobs at newspaper owned by billionaire Jeff Bezos that declined to back a presidential candidate. The furore over the Washington Post’s decision to forgo a presidential ...World - The Guardian - October 28 -
The mysterious world of Two Shell: ‘Our pranks don’t mean we’re not sincere’
They promised us an in-person interview – then sent along two decoys. So who are the enigmatic musicians who make it so hard for fans to hear their thrillingly alien music?. Two Shell, a buzzy ...World - The Guardian - October 29 -
Save Your Reputation: Don’t Like Your Employees Too Much
Discover how likability can affect your judgment—and personal brand.Business - Inc. - October 30