Brands Driving Customer

10 Universal Truths You Must Remember to Boost Customer Sales

Your business success requires a pervasive focus on the customer decision process.

Business - Inc. - 6 days ago

How "Pair Eyewear" brings affordable customization to prescription glasses

Sophia Edelstein, co-founder and co-CEO of eyewear company "Pair," joins "CBS Mornings Plus" to share how her brand is transforming the eyewear industry.

Netflix Just Announced Its Smartest Idea Yet. Customers Are Going to Love It

The streaming giant is making it easier for customers to share what they love.

Business - Inc. - Yesterday

JP Morgan sues customers over viral TikTok cheque fraud

“Infinite money glitch” allowed the withdrawal of funds from cheques before they were cleared by the bank.

JPMorgan Chase Sues Four Customers for Bank Fraud Seen in Viral TikToks

The people deposited fake checks and withdrew large sums from Chase ATMs, the lawsuits said.

Business - The Wall Street Journal - Yesterday

British Clothing Brand Boden Lures Shoppers to Scranton

The British brand Boden offers sample-sale prices at an outlet on Biden Street in the industrial Pennsylvania city.

Lifestyle - The New York Times - October 17

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