Latest in Branding Now People
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Hats off to Jaguar’s ‘inclusive’ new branding: now people of all backgrounds won’t buy its cars | Marina Hyde
In the aftermath of Trump’s victory, the ad already looks like a period piece. But aside from that – I mean, seriously?. There are many eve-of-the-offensive conversations I would love to have been ...World - The Guardian - Yesterday -
23+ best gifts from small brands to shop now
We found the best gifts from small brands, including Hedley & Bennett, The Woobles, Artifact Uprising, Nodpod, Material Kitchen and Verloop.Top stories - NBC News - October 29 -
‘Who do people like me turn to?’ I am 70 with absolutely no emergency or retirement savings. So now what?
Have an issue with your financial adviser or looking for a new one? Email questions or concerns to picks@marketwatch.com. We’ll have financial advisers weigh in.Business - MarketWatch - October 31 -
Hollywood’s villains were once Russian or Chinese. Now they’re us – people from the Balkans | Ana Schnabl
Brad Pitt and George Clooney’s new film Wolfs shows that while geopolitical realities have changed, western prejudice hasn’t. I recently watched the new bro-flick Wolfs. In my defence: I was sick ...World - The Guardian - October 30 -
Mexico City’s floating gardens have fed people for hundreds of years. Now they’re threatened
Mexico City's chinampas, artificial islands first built by the Aztecs hundreds of years ago, are under threat from encroaching urbanizationWorld - ABC News - November 3 -
Behind the Brand: ‘This Is Strategy’ by Seth Godin
It doesn’t matter how fast you’re going if you’re headed in the wrong direction.Business - Inc. - October 30 -
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First They Built a Relationship. Then They Built a Brand.
When Barry Bordelon and Jordan Slocum connected on Grindr, becoming the Brownstone Boys was not on their bingo card.Lifestyle - The New York Times - November 13 -
Is a Brand Invasion Coming for BlueSky? Not Exactly
The social network’s business model isn’t reliant on ads. What does this mean for its long-term survival—and your hopes of getting a true Twitter substitute?Business - Inc. - November 15 -
‘Defensible’ Ideas Helped These Founders Build Brand Loyalty
The founders of Good Culture, Sheertex and Dreamday discussed their updated approach to branding at the Inc. 5000 conference.Business - Inc. - October 25 -
How Diwali Is Influencing Brands and Driving Customer Experience
From big box retailers to small brands, capitalizing on Diwali makes good business sense.Business - Inc. - October 30 -
Sabres Rising Star Is Hitting Brand New Level
This Sabres young defender is well on his way to having a breakout season.Sports - Yahoo Sports - October 30 -
Judge Clears Path for Tupperware Brands to Exit Bankruptcy
The decision allows for the sale of Tupperware Brands to a group of lenders.Business - Inc. - October 31 -
Refugee homes branded eyesore by nearby residents
Ukrainian refugees are moving into a temporary housing development branded an eyesore by locals.Top stories - BBC News - November 11 -
What’s in a Name? Learn the Art of Brand Naming
Choosing the right name for your small business is more than just a label—it’s your brand’s identity.Business - Inc. - November 13 -
Burberry Ramps Up Turnaround in Effort to Revive Brand
The luxury group said it was taking steps to cut costs and change its pricing strategy, after it slid to a first-half loss on sharply lower sales.Business - The Wall Street Journal - November 14 -
Spectrum Brands’ stock slides as profit lags estimates
“Challenging economic and geopolitical conditions” are impacting consumer demand, according to its CEO.Business - MarketWatch - November 15 -
Bethenny Frankel’s Guide to Building an Authentic Brand
The Skinnygirl founder reflects on lessons learned from her 2011 sale, her “machine”-like efficiency, and the competitive rosé market she’s facing with her new brand, Forever Young.Business - Inc. - 5 days ago -
How to Refresh Your Brand With Purpose and Precision
To successfully rebrand for the future, follow these six tips.Business - Inc. - 4 days ago -
Imperial Brands Upbeat on Outlook as Alternatives Continue to Grow
The tobacco manufacturer said it expected a strong fiscal 2025 on the back of continued revenue growth from tobacco alternatives such as vapes.Business - The Wall Street Journal - 4 days ago -
Sisters build global beauty brand from a garage
Sophie and Hannah Pycroft's business has sold more than two million make-up brushes and accessories.Top stories - BBC News - 9 hours ago -
This Is Who We Are Now
The morning after the apocalypse.Top stories - The New York Times - November 7 -
Is a $50,000 HELOC worth it now?
There are lots of benefits that come with opting for a HELOC in today's rate environment. Here's what to know.Top stories - CBS News - November 7 -
Is ‘working people’ working for Labour?
Plus what to expect from the ‘bazooka’ BudgetTop stories - BBC News - October 27 -
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How Gamefam’s Founder Taps His ‘Inner Child’ to Bring Brands to the Metaverse
Gamefam has carved out a unique niche in the gaming space: Creating high-quality experiences, like Sonic Speed Simulator, on Roblox.Business - Inc. - October 25 -
5 Signals From Customers That Your Brand Relationship Is Healthy
Brand perception is more dependent on customer relationships than products and services.Business - Inc. - October 27 -
Why Are So Many Supermarket Brands Losing Shelf Space?
Gone are the days of growing a consumer packaged goods brand like a tech startup, as companies struggle to retain a hold in the retail marketplace.Business - Inc. - October 28 -
Here's how Starbucks' new CEO plans to overhaul its struggling cafes
Starbucks to bring back ceramic mugs and messages written in Sharpie pens to revive a coffeehouse vibe at its nearly 40,000 stores.Top stories - CBS News - October 31 -
The Mars boss snapping up unhealthy snacks
Poul Weihrauch is adding products from Pringles to Cheez-It to family-owned group’s portfolioBusiness - Financial Times - November 1 -
Police send Russell Brand file to CPS to consider charges
The comedian and presenter has denied allegations relating to the period from 2006 to 2013.Top stories - BBC News - November 2 -
Burger King parent Restaurant Brands falls short of third-quarter expectations
Net sales climbed 24.7%, largely thanks to the company's acquisitions of its largest U.S. Burger King franchisee and its Popeyes business in China.Business - CNBC - November 5 -
UK Christmas advertising attracts record spending but brands shun television
Online display to enjoy biggest increase as advertisers prepare to splash out £10.5bnWorld - Financial Times - November 7 -
25 Watch Brands Donate Special Pieces to a Charity Auction
Biver and Chopard are among the houses participating in TimeForArt, a Dec. 7 benefit for the Swiss Institute, an art institution in New York.Lifestyle - The New York Times - November 7 -
Swedish Brand Our Legacy Gets a Big Investment from LVMH
The Swedish brand Our Legacy finally gets investment from LVMH.Lifestyle - The New York Times - November 7