Latest in Boosts Advertising Viewership
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College Football Playoff expansion boosts advertising, viewership at Disney
Disney's TV networks, including ABC and ESPN, are reaping the benefits of the expanded College Football Playoff format this season.Business - CNBC - 4 hours ago -
The evolving "Wild West" of political advertising
Media experts discuss how the ways in which politicians and campaign issues are advertised has exploded, and why negative ads often win out over positive ones, even as people are down on negativity.Top stories - CBS News - November 3 -
Election night television viewership drops sharply from 2020 and 2016
The idea of watching election night returns on television wasn't as appealing as it used to beEntertainment - ABC News - November 7 -
Amazon's advertising business grew 19% in the third quarter
Amazon's online advertising business jumped 19% year over year to $14.3 billion in the third quarter.Business - CNBC - October 31 -
Court agrees with ban on medical marijuana advertising in Mississippi
A federal appeals court says medical marijuana businesses in Mississippi don’t have the right to advertise on billboards or other places because marijuana itself remains illegal under federal lawHealth - ABC News - 3 days ago -
Canada Accuses Google of Creating Advertising Tech Monopoly
The case largely echoes an antitrust action in the United States and seeks to force Google to sell off sections of its online ad business.Business - The New York Times - 18 hours ago -
Meta Reports Record Revenue, Slower Ad Growth
The social media giant is spending billions on artificial intelligence and products for virtual and augmented reality.Tech - The Wall Street Journal - October 31 -
UK Christmas advertising attracts record spending but brands shun television
Online display to enjoy biggest increase as advertisers prepare to splash out £10.5bnWorld - Financial Times - November 7 -
The final price tag on 2024 political advertising: Almost $11 billion
The total bill for ad spending in the 2024 election hit almost $11 billion, a new record and a substantial increase from the $9 billion spent in 2020.Politics - NBC News - November 8 -
Advertisers set to return to X as they seek favour with Musk and Trump
Some brands had abandoned the site over moderation concernsWorld - Financial Times - November 13 -
Baidu Revenue Falls Again as Advertising Demand Remains Weak
The Chinese search-engine giant reported lower revenue for the second straight quarter on falling sales from online-marketing services and an economy struggling to regain momentum.Business - The Wall Street Journal - November 21 -
Judge hears closing arguments on whether Google's advertising tech constitutes a monopoly
The Justice Department and Google have made their closing arguments in a trial alleging Google’s online advertising technology constitutes an illegal monopolyTech - ABC News - 3 days ago -
Boost Productivity With a Strong Mindset
How you think everyday influences how you work everyday. Uncover how a strong mindset can help you better get things done.Business - Inc. - Yesterday -
Boost Productivity With a Strong Mindset
How you think everyday influences how you work everyday. Uncover how a strong mindset can help you better get things done.Business - Inc. - Yesterday -
Boost Productivity With a Strong Mindset
How you think everyday influences how you work everyday. Uncover how a strong mindset can help you better get things done.Business - Inc. - Yesterday -
Volvo Global Sales Boosted by EVs
The carmaker’s global sales rose 3% in October, with solid performance of its electrified range in Europe, but sales in the U.S. and China declined.Business - The Wall Street Journal - November 4 -
Mexican peso and Canadian dollar fall after Trump’s tariff pledge
European equities slip while US Treasury yields edge higherBusiness - Financial Times - 3 days ago -
Busquets gives Inter Miami surprise fitness boost
Midfielder Sergio Busquets has given Inter Miami a surprise boost on the eve of its deciding game of the round one the best-of-three playoff series against Atlanta United.Sports - ESPN - November 9 -
8 Strategies to Boost Black Friday Sales
If your business participates in Black Friday promotions, these expert tips will help you prepare.Business - Inc. - November 9 -
Wrexham end winless run to boost promotion bid
Wrexham earned a 1-0 victory over Mansfield Town on Saturday as they continue their promotion bid in League One.Sports - ESPN - November 10 -
Republicans win House in major boost for Trump's agenda
The party now controls both chambers of Congress, clearing the path for Trump's policies.Top stories - BBC News - November 13 -
Reeves in radical pension shake-up to boost growth
The chancellor wants to merge the UK's pension funds but critics worry about the impact on savers.Top stories - BBC News - November 14 -
'London-style' bus services promised for England with £1bn boost
The Department for Transport says funding will be allocated based on levels of deprivation and population.Top stories - BBC News - November 17 -
Orbán turns to China to boost recession-hit economy
Hungary has captured more than a quarter of Chinese capital flowing into Europe since 2022World - Financial Times - November 17 -
EU pledges $96M loan to Cameroon to boost infrastructure
The European Union says it will lend 91 million euros to Cameroon over the next three years to boost the West African country’s infrastructure and attract foreign investmentWorld - ABC News - November 19 -
4 Sustainable Ways to Boost Holiday Sales
Consider some last-minute tweaks to your marketing message to engage customers.Business - Inc. - November 20 -
AI Could Boost Humanitarian Aid. But It’s Not Without Consequences
Hardship has driven up demand for humanitarian assistance, and AI could be the solution.Business - Inc. - 6 days ago -
Youth to get 'guaranteed' training in jobs overhaul
The government plans include overhauling job centres, but reforms to benefits are delayed until next year.Top stories - BBC News - 3 days ago -
3 ways to boost your home equity in 2025
Are you considering borrowing from your home equity? Here are three possible ways to boost it in the new year.Top stories - CBS News - 2 days ago -
Plan to boost NHS dental treatments 'not on track', says watchdog
Watchdog warns target of 1.5m more treatments unlikely to be hit as calls grow for major reform.Top stories - BBC News - 2 days ago -
SoftBank to boost OpenAI stake with up to $1.5bn investment
Masayoshi Son says his mission is to bring about artificial superintelligenceBusiness - Financial Times - 2 days ago -
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A Strong Domain Name Boosts Startup Funding Opportunities
A domain name says a lot about a brand when you’re starting out—here’s how to choose a name that will appeal to VCs.Business - Inc. - 4 hours ago -
The NHS and education are big winners in Reeves’ spending plan
But some Whitehall departments including the Home Office face real terms cuts to their budgetsWorld - Financial Times - October 30