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Baidu Revenue Falls Again as Advertising Demand Remains Weak
The Chinese search-engine giant reported lower revenue for the second straight quarter on falling sales from online-marketing services and an economy struggling to regain momentum.Business - The Wall Street Journal - 2 days ago -
Advertisers set to return to X as they seek favour with Musk and Trump
Some brands had abandoned the site over moderation concernsWorld - Financial Times - November 13 -
The final price tag on 2024 political advertising: Almost $11 billion
The total bill for ad spending in the 2024 election hit almost $11 billion, a new record and a substantial increase from the $9 billion spent in 2020.Politics - NBC News - November 8 -
UK Christmas advertising attracts record spending but brands shun television
Online display to enjoy biggest increase as advertisers prepare to splash out £10.5bnWorld - Financial Times - November 7 -
The evolving "Wild West" of political advertising
Media experts discuss how the ways in which politicians and campaign issues are advertised has exploded, and why negative ads often win out over positive ones, even as people are down on negativity.Top stories - CBS News - November 3 -
Amazon's advertising business grew 19% in the third quarter
Amazon's online advertising business jumped 19% year over year to $14.3 billion in the third quarter.Business - CNBC - October 31 -
Meta Reports Record Revenue, Slower Ad Growth
The social media giant is spending billions on artificial intelligence and products for virtual and augmented reality.Tech - The Wall Street Journal - October 31 -
Ghost jobs: why do 40% of companies advertise positions that don’t exist?
A survey has revealed that the practice is widespread, with many companies going as far as fake-interviewing too. Name: Ghost jobs.. Age: Old, but increasingly common. Continue reading...World - The Guardian - October 30 -
Harris campaign to advertise on Las Vegas Sphere, a political first: Report
The advertisements will coincide with Harris' visit to Las Vegas on Thursday.Politics - The Hill - October 30 -
Without Steph, Warriors will discover if depth as good as advertised
Without their star superstar, the Golden State Warriors will discover if their depth is as good as originally advertised through training camp and preseason.Sports - Yahoo Sports - October 28 -
In-game advertising can help build brand loyalty, says Anzu, SuperAwesome report
Gaming advertising platform Anzu and kidtech company SuperAwesome recently released a new report on which they collaborated. The report, called “Gaming the future: how to make an impact with ...Tech - VentureBeat - October 28 -
Musk’s X to undershoot revenue goals from political advertising
Social media platform has raised a fraction of $100mn target and mainly from Trump and RepublicansWorld - Financial Times - October 26