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Jaguar boss defends new ad and rebrand amid ‘vile hatred’ online

Social media clip features models in colourful clothing but no car in what Rawdon Glover describes as a ‘reimagining’. The boss of Jaguar has defended the company’s move away from “traditional ...

World - The Guardian - 10 hours ago

Hyatt announces rebranding and expansion in Mexico and Spain

World - Yahoo News - November 5

Jaguar reveals glossy rebrand that features no cars and confuses the internet

It's certainly eye-catching: A group of multiracial, gender-bending models emerge from an elevator in cutting-edge makeup and bright-colored clothing to a techno-industrial beat into an austere, ...

Why Jaguar’s Rebranding Is a Great Leadership Example of What Not to Do

The luxury car maker unveiled a confusing, if dramatic, image overhaul, at a press event described as being like a ‘hallucinogenic sci-fi movie.’

Business - Inc. - 3 days ago

Jaguar boss defends ‘bold’ rebranding after backlash over video

Rawdon Glover says message of promotional clip that featured no cars has been lost in ‘blaze of intolerance’ online

Business - Financial Times - Yesterday

JaGUar? Luxury automaker defends controversial rebrand amid pivot to EVs

New logos and promotional videos unveiled by the classic British car brand drew the ire of many on social media this week.

Business - CNBC - Yesterday

'Trust and reserve judgement' on rebrand, says Jaguar after backlash

The iconic carmaker's rebrand has certainly caught people's attention, but will it pay off?

What Would a Pantyhose Rebrand Take? Ask Former Parade CEO Cami Téllez

L’eggs—the hosiery brand founded in 1969—is reinventing itself for a new generation, with a new owner and new creative director at its helm.

Business - Inc. - October 30

Living conditions to be added to NHS records

A housing provider says it will reduce the burden on the NHS and help them better serve residents' needs.

Medicare campaign attack ads are baloney

Medicare is certainly on the ballot in next week’s election. The fate and future direction of the program is going to be heavily influenced by budget math. But that doesn’t mean voters can rely on ...

Business - MarketWatch - November 2

The US swing states targeted with extreme ads

Pivotal battlegrounds are being swamped by messaging from Harris and Trump campaigns

Business - Financial Times - October 25

LeBron: Crucial for red-hot AD to be 'focal point'

Anthony Davis, who followed his 36-point opener with 35 in Friday night's win over the Suns, finally appears positioned to take the torch as the Lakers' best player.

Sports - ESPN - October 26

Subway sandwich ads are "grossly misleading," lawsuit claims

Customer alleges her Subway Steak & Cheese sandwich was nothing like the beefed-up image shown in the restaurant chain's ads.

How to Make Ads Your Customers Want to Share

It’s not just about aiming for virality—it’s about crafting a story so meaningful, your audience feels compelled to share it. Here’s how to do that.

Business - Inc. - October 30

The unwilling faces of GOP anti-trans ads

Click in for more news from The Hill {beacon} Health Care Health Care The Big Story Meet the unwilling faces of GOP anti-trans ads Former President Trump and Republican congressional candidates ...

Politics - The Hill - October 30

Meta Reports Record Revenue, Slower Ad Growth

The social media giant is spending billions on artificial intelligence and products for virtual and augmented reality.

Tech - The Wall Street Journal - October 31

Conservatives in furor over Julia Roberts ad

A new Harris-Walz campaign ad voiced by actor Julia Roberts encourages women to vote for Vice President Harris in the presidential election, even if their husbands are backing former President ...

Politics - The Hill - October 31

Employers Added Just 12,000 Jobs in October—but There’s a Catch

Storms and strikes are complicating the true picture of the labor market, economists say. Nonetheless, there’s still evidence of a gradual cooling.

Business - Inc. - November 1

Harris pledges to be a 'president for all Americans' in final ad

Vice President Harris released her last campaign ad ahead of the Nov. 5 election, making a case that Americans “deserve better” while pledging to bring about a “brighter future” if she wins. ...

Politics - The Hill - November 2

Harris’s and Trump’s Closing Messages, as Seen Through Their Ads

Kamala Harris and her allies have concentrated their spending on addressing the economy. For Donald Trump, one theme dominates: fear.

Top stories - The New York Times - November 4

AD injures foot as Lakers' road woes continue

Anthony Davis will have his foot evaluated after he aggravated an injury late in the fourth quarter of Monday's loss at Detroit.

Sports - ESPN - November 5

Trump flips Wisconsin, adding to battleground winning streak

Former President Trump was projected to defeat Vice President Harris in battleground Wisconsin, according to Decision Desk HQ. Trump is set to take the swing state’s 10 Electoral College votes, ...

Politics - The Hill - November 6

Wait, Does Your Whole Body Need Deodorant?

No. But body odor is a hot topic on social media as companies try to provide what one dermatologist called, “the answer to a problem people didn’t even know they have.”

Lifestyle - The New York Times - November 6

In Europe, Instagram Ads Are About to Get Less Personal

Meta Platforms, the Facebook and Instagram owner, faces pressure in Europe to ask before using data to target ads or train artificial intelligence.

Tech - The Wall Street Journal - November 12

OU president, AD back Venables amid struggles

The University of Oklahoma's president and athletic director gave football coach Brent Venables a vote of confidence on Tuesday after the school's board of regents meeting.

Sports - ESPN - November 13

Folic acid added to flour to lessen birth defects

Fortifying bread and flour will help reduce neural tube defects, such as spina bifida.

Coca-Cola causes controversy with AI-generated ad

Coca-Cola is facing backlash online over an artificial intelligence-made Christmas promotional video that users are calling “soulless” and “devoid of any actual creativity.”

CFP Selection Committee's new chair: Why Michigan AD Warde Manuel is adding another headache to his plate

Love of the game compels the 13 members of the College Football Playoff Selection Committee to travel to Texas each week, but the chairman has to do a lot more than that

Sports - CBS Sports - November 4

Late Lawsuit Could Shape Political Ad Wars in Final Days of Campaign

House Democrats are suing to stop Republicans from using a legal loophole to bolster their Senate candidates.

Top stories - The New York Times - October 25

The Real Reasons the G.O.P. Is Spending Millions on Anti-Trans Ads

Republicans are banking on an issue that isn’t a priority for voters: trans rights.

Top stories - The New York Times - October 28

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