Seth Rogen Says Treating His Stoner Lifestyle Brand, Houseplant, Like His Film and TV Projects Has Helped It Grow. Here’s Why

Speaking at Inc.’s Founders House at SXSW, the movie star-turned-businessman discussed his experience wading into the legal complexities of the weed industry.
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From Ben Affleck to Seth Rogen, Hollywood finds a 'spiritual home' at SXSW
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Catherine O'Hara has power, Kathryn Hahn wants money: 'The Studio' team tells all at SXSW
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Elon Musk's Starlink has a growing footprint in the federal government
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Missed opportunity as trophy pressure grows on Arteta
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